Instagram is a mobile iphone app that allows users to instantly take and/or upload photographs and quickly edit them by using a unique set of filters and a branded tilt-shift feature (3-D effect) that sets them apart from the rest. It's taken off in popularity faster than any other mobile iphone app and is most likely the reason the person standing up in line next to you at Starbuck's is taking a picture of the pastry case for no apparent reason. Instagram is addictive and it has a whole nation of iPhone and Android users hooked. And where the public goes, your business should follow.
If you're the owner of your business and/or the person accountable for branding and social press, you should be privy to the 6 Reasons Instagram is simply perfect for your business:
one. Instagram is Instantaneous
Right now there is no waiting around unless you get back to your home or office to consider full benefit of Instagram for brand building. Using your iPhone or Google android, you snap the photograph, edit, upload, add a comment (remember to #hashtag keywords), and share from your brand's profile within seconds.
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i implore you to stop by our web-site. 2. No Replicate Accounts Needed
Unlike Myspace and Google+ where if you're required to set upward a lengthy personal account before you can set up a brandname page, you are allowed to jump right in as a brand on Instagram without the consequence. It's a easier than you think set up process.
3. Everyone Has an Inner-Photographer
Many business people are at a reduction when it comes to using interpersonal networks to develop their customer base for the most part because they do not have a way with words or know how to hone their creative juices for content marketing. But everyone likes taking photographs and let's be honest - almost every one people feels like we have a knack behind the camera. While darkroom results often prove otherwise, the ease and foolproof modifying of Instagram will in fact turn you into the Herb Ritts of your product/service content marketing.
4. It Makes Your current Brand Look Interesting
This can be the great thing about using Instagram to showcase your product/service. Instagram filters make office supply suppliers, garbage removal services, and even online marketers look cool. Make use of Instagram to show off your product/service and even your corporate culture by capturing candid office times. Instagram albums give personality to brands in a manner that no other sharing network has been able to achieve thus far.
5. Generate a Location Page to your Business
Google Places and the new Google+ Local Pages for businesses have proven the value of having a physical location attached to your brand's online presence. Instagram's integration with the Foursquare location database lets you Geotag the location the picture was taken from (i. e. your place of business) which allows it to be put into the location page on Instagram. If users are browsing photographs based on location to see a product of yours that appeals to them within their area, you may have a new customer. In case a location is not listed, you can add your business to the Instagram/Foursquare database.
6. It's Easier to get Fans
Because you can't post links on Instagram, the public will not feel like they are being bombarded with JUNK MAIL when following your brand account. In case you frequently post interesting images that feature your product service on Instagram, customers are more likely to follow you there than on any other Social Network. It will be easier that you should build brand acknowledgement with a bigger enthusiast base. Because Instagram easily links to your Myspace and Twitter accounts, it helps those social support systems grow for you as well. The same rules of social network marketing apply though - interact with (comment and "like") and follow customers FIRST. About Instagram, they actually follow back again.
While it doesn't provide the linking opportunities that many internet marketers are overly obsessed with, Instagram is the best and most fun-to-use social sharing network out there and it can be a tremendous tool in developing your business' brand persona and in attaining brand recognition with your online customer base.